minday 2016 Speakers

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Renee Appelle
SVP Corporate Marketing & Advertising
Rodale

 

Renee Appelle is Vice President, Corporate Sales & Marketing for Rodale Inc. In this role, she is responsible for growing corporate revenue across the company’s largest, most established health and wellness lifestyle brands, including Men’s Health, Women’s Health, Runner’s World, Prevention, Bicycling, Rodale’s Organic Life and Rodale Wellness. She also oversees the go-to-market strategy for digital innovation and partnerships. Under Renee’s management, the Rodale Corporate Sales percentage of growth was nearly 6x the amount than years prior. Additionally, deal size has grown by 30% and non-direct eCPM yield has grown by 35%.

Appelle joined Rodale Inc. in 2012 as National Digital Director of Sales for Women’s Health, the fastest growing women’s magazine in the world. During her two years at the brand, she oversaw 12 integrated sellers and used strategic sales training and leadership to collaborate across editorial, leading a full site redesign across WomensHealthMag.com. Her efforts contributed to impressive digital revenue growth (+135% YOY), site traffic growth (+147%) and average deal size (+136%).

Prior to her time at Women’s Health, Appelle was Senior Sales Executive at Sugar Inc. She has previously held sales positions at Exponential, NBC Universal and CBS Sports.

Appelle is the co-founder of City Chicks for Charity (CC4C), a non-profit organization dedicated to providing young metropolitan area professionals a friendly and fun environment to engage with a unique variety of charitable endeavors. She also is a Board Member of the Life is Priceless Foundation (LIPF).

Appelle earned her Bachelor’s Degree in Communications and Journalism from Fairfield University.

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Christian Baesler
President
Bauer Xcel Media

Christian Baesler is the President of Bauer Xcel Media, the global digital division of the Bauer Media Group. With more than 1,000 products in 20 countries and an annual turnover of 2.5 billion dollars, the Bauer Media Group is one of the world’s largest media companies.

Christian Baesler started his career as a freelance writer, photographer and web developer. After subsequently spending 4 years at Bauer Media Group’s headquarter in Hamburg, Germany he got relocated to New York in 2012 to jump-start Bauer Media’s digital business in the U.S. There he built a digital department from scratch, turning a solo operation into a team of currently more than 50 across editorial, technology, marketing and product management. In August 2014 what had been a “New Media” department of a print publisher was spun off into its own separate division called “Bauer Xcel Media”, focussing solely on digital, with Baesler running the operation as President. Under his leadership, all of Bauer Media’s U.S. brands experienced extraordinary digital growth: Among other achievements, Life&Style became the fastest growing magazine brand in the digital space, while J-14 became the largest editorial teen brand on Facebook. In February 2015, Bauer Media Group expanded Bauer Xcel Media’s operations internationally, to become Bauer’s global digital division. With offices in New York, London, Sydney, Melbourne, Hamburg and Warsaw, Bauer Xcel Media’s digital products currently reach 150 million monthly unique users worldwide.

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Chaucer Barnes
Executive Director, Context Strategy
Translation

Chaucer Barnes is a communications planner and creative who specializes in setting the proper conditions for mass adoption.  He leads the Context Strategy group at Translation, which enhances creative impact through the oft-overlooked vectors of brand behavior: sequencing, targeting, posture, and payloads. Chaucer returned to helm his group in October 2014 after a brief sabbatical as a business development consultant for a top social media site, rounding out over 3 years of service that spans the entire creative roster.

Before Translation, Chaucer served as a senior creative at The Martin Agency, where his charge from current Translation CCO John Norman was to maximize “media multipliers” —earned media, user- initiated touchpoints, and more—further upstream in creative ideation and development. In this post he serviced a diverse set of accounts: GEICO, BFGoodrich, Virginia Museum of Fine Arts, and Nespresso among them.

Chaucer learned the agency business at Wieden + Kennedy Portland, where he worked across many disciplines. His first was media, from which he led comms planning for such award-winning campaigns as the Coraline theatrical release, Electronic Arts’ runaway hit Dante’s Inferno, and Converse’s 100th anniversary campaign, “Connectivity.” Later in his tenure at W+K, he headed up a digital strategy team tasked with tooling Electronic Arts with the analytic capabilities, partnerships, inventory sets, and internal resources necessary for their next phase of fulfillment: wholly digital distribution of their hundreds of games and expansion packs.

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Moderator

Jackie Bird
CEO
Red Bean Society

Jackie Bird is a pioneer in Hispanic marketing in the U.S. Brand marketer turned communications expert, Jackie started her career with Procter & Gamble Puerto Rico. Breaking the glass ceiling, she has walked the talk as a recognized C-level executive at Grey Worldwide’s WING (2000-2008), helping Fortune 500 clients build brand preference among consumers across the US Hispanic market, LATAM and Puerto Rico.

Grounded on her successful track record over her 25-year career experience in account and agency management, in 2009 Jackie founded Redbean Society, a business and brand marketing consultancy firm in New York with specialized expertise in marketing to Latinas.

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Kate Brady
Director of Media Strategy & Innovation
PepsiCo

Kate Brady is the Director of Media Strategy & Innovation for PepsiCo’s North America Beverages marketing team. In this role, Kate leads the development of the paid media investment strategy to best connect PepsiCo’s brands with consumers. Kate manages several brands within the NAB portfolio including Mountain Dew, Amp, Aquafina, SoBe, Caleb’s Kola, Starbucks bottled beverages as well as new product launches. Kate is charged with maximizing all traditional media channel investments while simultaneously identifying and applying innovative and emerging media platforms across the portfolio. A 6+ year PepsiCo veteran, Kate has managed the media strategy and investments for almost every beverage within NAB portfolio. Prior to working at PepsiCo, Kate spent almost 10 years working at several media agencies across a number of different verticals.

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Moderator

Linda Thomas Brooks
President/CEO
MPA - The Association of Magazine Media

Linda Thomas Brooks was named president and chief executive officer of MPA—The Association of Magazine Media in January 2016.

Before joining MPA, Thomas Brooks was co-founder and president of GearDigital, a data-driven integrated agency and a subsidiary of Wilson RMS. Prior to GearDigital, she was president of Ingenuity Media at The Martin Agency, and executive director of Media & Marketing at Trilogy, a privately held business technology company. Thomas Brooks also served as senior vice president for GM MediaWorks, a stand-alone agency dedicated to serving General Motors. During her decade-long tenure with General Motors, she created a new media operation; developed strategy; and created infrastructure for increasing focus on digital and emerging media.

Thomas Brooks developed media and marketing strategies for many well-known brands and companies, including General Motors, GEICO, The American Cancer Society, Johnson & Johnson, Kaiser Permanente and Experian. She has served on a variety of industry boards including the American Advertising Federation, Institute for Advertising Ethics and the Audit Bureau of Circulation, now the AAM.  Thomas Brooks has also received numerous industry honors, including Advertising Age Women to Watch Award, Advertising Women of New York Impact Award for mentoring and 100 Leading Women in North American Automotive Industry.

She is passionate about viewing the media landscape through the lens of the consumer and is an ardent believer in the power of strong media brands to change the world.

 

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Michael Brownstein
VP and CRO
Meredith Corp.

Michael Brownstein is the Executive Vice President and Chief Revenue Officer for the Meredith National Media Group, a position he has held since 2010.

Previously, he was the SVP/Publishing Director of Meredith Corporate Solutions, the company’s enhanced group sales function designed to utilize the full range of Meredith’s assets to provide clients with comprehensive advertising and marketing programs. He has also served as the Vice President/Publishing Director of Midwest Living, Parents, American Baby and Traditional Home magazines, as well as the Special Interests Media group.

Beginning in 1995, Brownstein served as the Publisher of Ladies’ Home Journal magazine and in 2000 was promoted to Vice President/Publisher of Ladies’ Home Journal and Meredith Group Sales in 2000. From 1998 to 2000, Brownstein simultaneously served as the founding publisher of Meredith’s More magazine, the women’s lifestyle publication aimed for affluent, influential and successful women.

Brownstein joined Meredith Corporation in October 1992, as advertising director of Ladies’ Home Journal. Before arriving at Meredith, he was associate advertising director of Woman’s Day magazine.

Brownstein, a graduate of Pennsylvania State University, resides in Briarcliff Manor, N.Y., with his family. He is a member of the Board of American Advertising Federation and the Marketing Committee of the MPA and is based out of Meredith’s New York offices.

Larry Burstein

Larry Burstein
Publisher
New York Media

Larry Burstein joined New York Media as publisher in July 2003 (then New York Magazine). His appointment to this position marked a return to the title where he launched his distinguished magazine publishing career.

As New York Media’s publisher, Burstein has helped transform the flagship magazine New York into a thriving print and digital powerhouse with a rapidly expanding and award-winning website, nymag.com, an events business, and the standalone publications New York Weddings and New York Design Hunting; he has also overseen the spinoff of the magazine’s Vulture blog into a booming entertainment site, the expansion of The Cut into a fashion and lifestyle site, and the transformation of the Grub Street food blog into a national site, as well as the acquisition, expansion and sale of MenuPages.com. He has overseen phenomenal advertising growth on the company’s digital properties, and the reinvention of the print magazine as a biweekly with continued market strength and prestige.

Burstein was named to MIN’s Sales Executive Hall of Fame in 2015 and named Magazine Publisher of the Year by The Delaney Report in January 2013, honoring his work on both the print magazine and digital properties. New York has been named to Advertising Age’s A-List 5 times and Adweek’s Hot List four times during Burstein’s tenure. He shepherded the magazine through its due diligence period and sale by Primedia to Wasserstein & Co. in January 2004.

In 1980 Burstein first joined New York magazine as a sales representative and rose to the position of associate publisher. Directing the sales efforts of the magazine brought him into contact with a diverse range of advertisers – from local retailers and restaurants, to upscale department stores, to blue-chip national advertisers.

In addition to raising the profile of the New York brand, Larry has also held top executive positions at Self, Elle, The New Yorker, and US Weekly magazines, as well as Ziff-Davis. His publishing innovations have included the first “singing” Absolute spectacular that appeared in New York magazine, to the launch of the first pink-ribbon campaign for breast cancer awareness in Self magazine.

Burstein is a native New Yorker and a graduate of Stuyvesant High School and Hobart College. He has completed the New York City Marathon four times. And if you ask him to sum up his philosophy, you may just hear him say: “Think smart. Act responsibly. And prepare for change.”

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Scott Burton
Executive Editor
ESPN The Magazine

Scott Burton is the executive editor of ESPN The Magazine, a position he assumed in June 2011. His responsibilities are wide-ranging, from directing writers and editors to creating issue story lineups to recruiting writing talent.

In 2011, Burton conceived and directed the magazine’s Michael Vick issue, which received an ASME nomination for best Single-Topic Issue. He’s also launched two columns at the magazine—Howard Bryant’s The Truth, and Peter Keating’s The Numbers—both of which he continues to oversee. Before being promoted from senior editor, Burton directed coverage of pro football, college basketball and fantasy sports, while writing a variety of features and essays.

 Burton was the editor of the best-selling ESPN Fantasy Football preview magazine (2006-2011) and co-editor of the ESPN College Basketball Encyclopedia (2009).

Prior to joining ESPN in the fall of 2000, Burton was an editor at SPORT magazine (1997-2000),Richard Petty’s Stock Car Racing Magazine (1996-97) and College Sports Magazine (1996).

Burton was born in Chicago and grew up in Ithaca, N.Y. He received a bachelor’s in 1996 from the University of Michigan.

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Moderator

Vernon Church
COO
TruthCo

Vernon Church serves as the engine behind the TruthCo. machine. Church applies his more than 20 years of experience to managing and optimizing business operations, fortifying the company mission and growth strategy and managing the talented staff. Before joining TruthCo., Church led digital and creative teams at Newsweek, HarperCollins Publishers, John Wiley and Sons, Blue Man Productions, and TMP Worldwide Advertising, where he oversaw all digital, brand and creative operations for North America. Church also served as chief content officer and EVP of operations for media start-up UGO Entertainment, which was sold to Hearst Inc. after his strategy and optimization work. His previous experience in digital and traditional media development, content strategy and entertainment provide him with the insight to understand what big brands need to grow in the marketplace.

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Gloria Constanza
Partner, Chief Content Strategist
d' expósito & Partners

In her position as Partner and Chief Contact Strategist, Gloria is responsible for the oversight of all media planning and buying for the agency – from terrestrial media to digital, to non-conventional. In this role, she leads their media strategist team in developing result driven and leading edge media strategies for their clients.

Gloria has over 25 years of advertising experience and she has been at the helm of some of the most remarkable media success stories for this Hispanic market.   During her tenure in the industry, Gloria has managed multiple accounts and categories ranging from AT&T, Sears, Bank of America, Campbell’s Soup, Procter and Gamble, Kraft, Census 2000/2010 and Amway

In May 2005, in partnership with a colleague, Gloria co-founded CMS Partners. And in fall of 2006, Daisy Expósito-Ulla, one of the top authorities in the Hispanic advertising industry, acquired a majority stake of CMS Partners and the company was renamed: d expósito & Partners. Their list of clients’ roster include:   AARP, U.S. Army, McDonald’s New York Tri-State, Port Authority of New York/New Jersey, Tajín Mexican Seasoning, Amica Mutual Insurance, and NBA

Gloria has received multiple media Awards in the area of strategic planning and best use of media as well as industry awards. In 2005, Gloria was recognized by El Diario La Prensa with its “Accomplished Women Award” and in 2008, was selected Executive Media Planner of the year.

Gloria is a member of the 4A’s Media Measurement Committee.

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Elise Contarsy
Vice President, Meredith Brand Licensing
Meredith Corporation.

Elise Contarsy is the Vice President of Brand Licensing at Meredith Corporation. Under Contarsy’s leadership, Meredith has launched Better Homes and Gardens home products in partnership with Walmart, Allrecipes cookware in partnership with Clipper Corporation, the SHAPE Active collection of activewear for women in partnership with Apparel Bridge LLC, and EatingWell frozen foods in partnership with Bellisio Foods.

Contarsy has more than 25 years of experience in the home furnishings industry, with a career focused on media-brand licensing as both a licensee and a licensor. Her experiences have included creative merchandising and marketing, leading product development and sourcing teams and executive management with P&L responsibility. Prior to joining Meredith in 2008, Contarsy served as the Executive Vice President of Merchandise at Martha Stewart Living, where she led the merchandise division from its inception through the initial public offering of MSLO. She then held reporting responsibility for the merchandise division of the publicly traded company. In 2004, after more than seven years, she left MSLO for Bed Bath and Beyond, where she served as the GMM, Vice President of Product Development and Branding.

Contarsy attended the University of Illinois, and is a graduate of the Rhode Island School of Design. She resides in Chappaqua, N.Y., with her partner Cynthia Lynch and their two children, Cooper and Eleanor.

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Craig DiNatali
Director of News Media Partnerships
Google

Craig has over 10 years experience in advertising and technology. Currently, he is the Director of Global Partnerships at Google, focusing on the AMP platform and its advertising strategy. Previously, Craig was the Director of News and Magazine Partnerships. In this role, he was responsible for partnerships with leading news and magazine publishers online, with a focus on DoubleClick platform sales and account management, but extending to strategic development areas across Google. Prior to this role, as Head of Publisher Development for the Advertising Exchange, Craig led new business development, commercialization and launch of the DoubleClick Ad Exchange in North America.
Prior to his role at Google Craig led business development efforts for a startup, IndustryBrains, which was acquired in 2005 by Marchex Inc.

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Moderator

Gavin Dunaway
Senior Editor
AdMonsters

As Senior Editor of AdMonsters, Gavin Dunaway hunts down the topics on the top of ad operation pros’ minds and turns them into in-depth feature articles. He also recruits industry thought leaders (typically breaking out a show-stopping musical number) to contribute opinion and educational pieces for the AdMonsters’ website. In addition, Gavin contributes some sweat equity into developing content and recruiting speakers for AdMonsters’ wide array of events.

Previously Gavin served as Senior Editor for interactive advertising trade news depot Adotas.com, and before that he held reporting and editing roles for numerous industry-related publications, including TheStreet. Gavin earned his Bachelor’s at George Mason University in Fairfax, VA, where he majored in English but also studied theater and film. Goodness knows how he ever launched a career with that background.

While he was born and raised just outside of Washington, DC, he currently resides in the Bushwick neighborhood of Brooklyn because he is an unrepentant, though aging, hipster. When not diligently producing news and feature articles related to ad ops, he enjoys playing guitar so loud that the walls shake.

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Melina Ex
Managing Director, East Coast
Fetch

Melina Ex is Managing Director East Coast of the global mobile marketing agency Fetch in New York. Fetch supports clients with strategy, media planning and buying, creative and analytics. Since 2014, Fetch is part of the Dentsu Aegis Network. Melina has gained digital experience in China, Africa and UK. Before taking up her current position, she established and headed up Fetch’s German office as Country Manager. Previously, Melina was CMO at a mobile service for music, games, apps and e-books in Beijing. Prior to that, she was at Human Digital (M&C Saatchi Group), consulting clients in areas of digital strategy, customer insights and monitoring. 

Melina is Vice President of Germany’s Association of Digital Economy (BVDW e.V.) and acts as their representative for the topics mobile, start-ups, social media and education & HR.

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Cathy Glosser
SVP Licensing
Condé Nast

Cathy Hoffman Glosser serves as the senior vice president of licensing for Condé Nast.  In this role, she develops and implements long-term product and licensing strategies, and creates new and enhanced revenue streams to further extend the iconic portfolio of Condé Nast brands.

Previously, Glosser was senior vice president of business development for Iconix Brand Group, where she worked in the entertainment division.  Prior to that, Glosser served as the executive vice president of global licensing at The Trump Organization.  In that role, Glosser created and managed the Trump product licensing program for Donald Trump for over ten years, with a focus on men’s apparel and accessories, spirits, home products, and international.

Glosser has also worked as a licensing consultant at The New York Times and held licensing positions at Marvel Entertainment and Saban Entertainment.

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Mike Huffstetler
EVP Digital and Ecommerce
Domino

Mike Huffstetler is a marketing, eCommerce, and product professional, leads domino.com’s digital efforts including ecommerce and audience development, as well as user acquisition and partnerships. Before domino, Mike was an early employee at Boston-based tech startup, FreeCause. After FreeCause (now Rakuten Loyalty) was acquired by international eCommerce giant Rakuten, Mike moved to Chicago where he was a member of the founding team of the renowned technology incubator 1871. A graduate of Boston College, Mike is also the founder of the non-profit Boston Winter Ball Foundation which has rallied millennials to raise over $7 million for Boston-area charities.

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Kate Lewis
SVP & Editorial Director
Hearst Digital Media

Kate Lewis is senior vice president and editorial director at Hearst Magazines Digital Media. In this position, Lewis is responsible for managing content groups across the Hearst Magazines Digital Media portfolio and collaborating with editorial teams on content strategy, as well as with technology and product groups. Hearst Magazines Digital Media is comprised of 21 websites for brands including Cosmopolitan, Esquire, ELLE, Harper’s BAZAAR, Popular Mechanics and Good Housekeeping, and attracts more than 179 million unique visitors monthly (Adobe Analytics, January 2016).

Lewis was previously senior vice president and editorial director at Say Media, overseeing content operations, editorial strategy and development for Say’s portfolio of digital brands including xoJane, Remodelista and ReadWrite. Lewis also managed a network of partner sites as well as the shared services department that provided support and strategy for audience development, social media and partnerships.

Prior to Say Media, Lewis was a senior executive director of human resources at Conde Nast Publications. Before that, she was managing editor at Self for ten years, overseeing editorial and production, digital projects, book publishing, events and television partnerships.

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Anthony Licata
Editorial Director
Bonnier New York

Anthony Licata, Editorial Director, Bonnier New York and Editor-in-Chief, Field & Stream

Anthony Licata is the Editorial Director for Bonnier NY and the Editor-in-Chief of Field & Stream. He oversees the editorial staff and direction for the world’s two largest outdoor brands — Field & Stream and Outdoor Life as well as the trade publication SHOT Business and SAVEUR and Popular Science magazines.

Licata has been with Bonnier for nearly two decades, earning Field & Stream nearly a dozen National Magazine Award nominations and two wins in the prestigious General Excellence Category in 2009 and 2014.

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Barry Lowenthall
President
Media Kitchen

With 20+ years of agency experience under his belt, Barry has led integrated programs for brands in just about every category, including consumer electronics, QSR (Wendy’s), finance, healthcare, retail, insurance, beauty and spirits.

Barry began his career at New York agencies including NW Ayer, Backer Spielvogel and Grey. He is known as one of the early champions of strategically driven, creatively inspired communications planning. He believes that the most interesting communications ideas come from understanding what media consumers use and how they feel when they’re using them.

Under Barry’s leadership, The Media Kitchen has diversified and grown its client base, as well as its staff, and built an industry-recognized digital media capability. Barry was an early pioneer of programmatic media buying strategies and in 2009 he co-founded Varick Media Management, Madison Avenue’s first agency side trading desk.

A graduate of the University of Maryland and Baruch College (MBA), Barry believes that the best education in this business comes from staying close to consumers and keeping abreast of emerging technologies. To that end, he considers himself a media anthropologist and is obsessed with new ways to construct communications plans. Barry has been published in leading industry periodicals, including Adweek, MediaPost, Digiday, AdExchanger and The Economist.

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Rajiv Mody
Vice President, Social Media
National Geographic

Rajiv Mody joined National Geographic as vice president of Social Media in 2014. He is responsible for overseeing all social media across National Geographic Partners, which has a combined fan base of over 250 million across all its platforms. National Geographic was named “King of the Social Media Jungle” by Adweek and the top U.S. Social Brand by Shareablee. It consistently ranks No. 1 for total fans and engagement in the magazine industry across major social media platforms such as Facebook, Twitter, Google+ and Instagram. It is also the most followed non-celebrity brand in the world on Instagram.

Mody has more than 15 years of experience in social/digital media, marketing, entertainment and public service. Previously, he ran social media marketing for WWE and Time Warner Cable. He also served as vice president and executive producer at MTV, where he helped leverage emerging social media platforms to build television/music-based online communities.

Mody held several other positions at MTV Networks, including director of Integrated Marketing, manager of Strategic Partnerships and Public Affairs, researcher and writer in the News & Documentaries department and coordinator of Public Affairs. During this time, Mody helped establish MTV’s Integrated Marketing west coast division, coordinated presidential candidate appearances for the voter registration campaign Choose or Lose 2000 and was recognized by the International Association of Official Human Rights Agencies for his work toward MTV receiving their top “Business and Industry Award.” Prior to his time at MTV, Mody served as a research analyst in the Clinton White House, working on such policy initiatives as education, crime and the economy.

Mody earned a certificate in general management from the University of California Los Angeles’ Anderson School of Management and a Bachelor of Arts in political science and economics from Brown University. He also completed the National Association for Multi-Ethnicity in Communications (NAMIC) Executive Leadership Development Program.

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Jamie Pallot
Co-Founder
Emblematic Group

Jamie Pallot is co-founder of Emblematic Group, pioneering producers of virtual reality content. The company’s work has been showcased at the Sundance, Tribeca, and SXSW festivals; at the World Economic Forum in Davos; and at TEDWomen. In 2016, Emblematic was awarded a grant from the Knight Foundation to make a series of VR documentaries with Frontline.

Pallot was formerly Editorial Director of Condé Nast Digital, where he won a National Magazine Award for General Excellence, overseeing sites including style.com, epicurious, and concierge.com and launching the company’s first IOS apps. Pallot has led major digital initiatives at Time Inc., Microsoft, and NewsCorp, as well as editing The Virgin Film Guide in the U.K. He is a former Contributing Editor at Vanity Fair and has written for The Wall Street Journal, the Financial Times Magazine, and Harper’s Bazaar.

Shenan Reed

Shenan Reed
President, Digital
MEC Global

With a vision to move beyond ‘digital’ and inspire innovation, Shenan joined MEC in 2015 as President of Digital to guide clients through the seismic shift that digital and data is having on their business. A highly respected marketing leader, Shenan has a strong background in integrated strategy and planning, and a deep understanding and appreciation for how data informs the overall communications planning process. Working closely with our senior client leaders, Shenan and her team have contributed tremendous growth with both existing and new clients, delivering on MEC’s ambition to be its client’s most valued business partner, all while positioning MEC with the best integrated digital offer in the business.  In 2015, Shenan was named iMedia’s Agency Marketer of the Year and, under her leadership, MEC was voted iMedia’s 2015 Agency of the Year.

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Veronica Rodriguez
Marketing Director
People en Espanol

Veronica Rodriguez brings over 15 years of integrated marketing, social media, and cross-cultural strategy development experience serving as a strategic counselor, thought leader, and brand builder for leading consumer packaged goods, entertainment, technology, and lifestyle companies. She has built and led teams of communications professionals through the design, engagement, and optimization of internal and external engagement initiatives. Drove brand equity, reputation, and buzz among consumers, influencers, and media across earned, owned, and paid communications channels. Veronica has delivered award-winning best-in-class results for some the world’s most leading brands including Heineken, P&G, Unilever, United, and Verizon, among others. Rodriguez holds an Executive Masters in Communications Management from S.I. Newhouse School of Public Communications at Syracuse University and a Bachelor of Arts in Political Science from John Jay College of Criminal Justice at the City University of New York.

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Cory Rotkel
National Digital Sales Director
Men's Health

Cory Rotkel was named National Digital Ad Director for MensHealth.com in April 2013. In this role, Cory is responsible for all digital advertising for the online arm of the best-selling men’s fitness and lifestyle magazine brand that reaches more than +11 million unique visitors each month.

Rotkel joined Men’s Health from CraveOnline where he led their East Coast sales efforts for 6 years and helped to break first time advertising campaigns from Coca Cola, Pepsi, Showtime, Brown Forman and Nokia.

Previously, he spent 6 years at IAC, parent company to multiple well-known sites including the popular dating site, Match.com. Cory held positions in account management to ad operations, marketing and sales and while with Match.com launched successful partnerships around a new live event initiative, “MatchLive”.

Cory graduated from SUNY Albany and after a brief interlude in politics working for NY State Assemblyman Alex Gromack, he quickly realized the digital space offered tremendous opportunity to leverage his skills as powerful brand ambassador and business acumen.

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Mike Suggett
Vice President, Executive Producer, Original Programming
TEN/MindOverEye

Mike Suggett is a creative executive with more than 10 years of experience in original programming development and production, branded content, and integrated video marketing solutions. As VP, Executive Producer-Original Programming for TEN, he spearheads content production for the company’s many outlets focused on automotive and sports. Mike’s recent accolades include two Maggie Awards for his work on MOTOR TREND’s short form documentary series The Downshift and reality series Epic Drives, as well as a Cannes Cyber Lion for TEN’s reality series BUILT from eBay. Prior to TEN, Mike held positions at E! Entertainment Television and Eye Candy Post.

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Veronica Wilson
Associate Publisher
Meredith - Hispanic Media Division

Veronica Viviana Wilson is the Associate Publisher of the Hispanic Media Division at Meredith Corporation, publishers of Siempre Mujer, Ser Padres and Parents Latina. In her role Veronica manages Sales for their print, digital and event properties. She has been instrumental in launching Siempre Mujer’s on-going beauty research series “Siempre Beauty” in 2010, Siempre Mujer’s signature event surrounding Dia de los Muertos in 2013, as well as developed partnerships with companies such as CNN/CNNE, Univision and retailers, such as CVS, to help bolstered the division’s offerings from an integrated marketing perspective.

Prior to joining Meredith, Veronica was Associate Publisher at Conde Nast in 2008 where she oversaw Sales for Modern Bride and Elegant Bride. She also worked at Time Inc. as National Advertising Director on Essence and Essence.com for nine years, where she began her publishing career in 1999. Before finding her way to publishing, Veronica worked for CIGNA Corporation in corporate insurance sales from 1990-1999. Veronica comes from a multicultural family, where her Mother is from Chile and her Father is African-American. Her parents were also educators, so it’s no surprise that she has lent her publishing expertise as an Adjunct Lecturer to Pace University’s Masters in Publishing Program since 2008. Veronica also attended Pace University, graduating in 2003, with a Masters of Science in Publishing and attended Temple University, graduating in 1990 with a Bachelors in Business Administration. Veronica lives in Brooklyn, New York and has traveled to over 30 countries.

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Suejin Yang
VP/General Manager, Digital Entertainment
People & Entertainment Weekly

Suejin Yang was named VP/General Manager, Digital Entertainment of PEOPLE and Entertainment Weekly in September 2014. A 20-year media industry veteran, Yang joined Time Inc. from NBC Universal, where she most recently held the post of Vice President, Bravo Digital Media for the past three years.

In her new role at Time Inc., Yang serves as General Manager of PEOPLE Digital and oversees the digital operations of Entertainment Weekly. She is responsible for growing Time Inc.’s digital entertainment businesses, as well as managing relationships between cross-functional and corporate teams to create and execute digital strategy for the two iconic brands.

Prior to her role at NBC Universal, Suejin Yang held various senior management positions at Viacom from 1998-2011 including MTVi (Director, Ad Sales Marketing), MTV Networks (Executive Producer, MTV Digital), and MTV/VH1 Digital (VP, Product Development). She earned a B.A. in History from Cornell University and is a member of the Academy of Television Arts & Sciences and the International Academy of Digital Arts & Sciences. Yang is a native New Yorker and lives in Greenwich Village.